Appeal
Appeal (noun & verb) /əˈpiːl/
Noun: an urgent request for something – plea – call – attraction, charm, influence, entreaty, allure, request, temptation, petition, fascination
Verb: to ask or plead, request, urge, entice, interest, fascinate, charm
The school principal has issued an appeal to the students’ parents for more cooperation.
Antonym: repulsion
Noun: appealer
Adjective: appealable